The Billion-Dollar Creative contains an emphatic collection of principles for nurturing creativity, and understanding the paradoxes that make creativity so difficult to master. In witty, accessible fashion, David Margolis opens the door to a more brilliant and profitable life, presenting big ideas in ways that are easy to understand and put into practice.
The Billion-Dollar Creative helps you to tap into your inner creative, and offers invaluable instruction on how to transform inspiration into reality, prime your creative pump and more importantly, become an expert in guiding your ideas from thought to actuality. Chock-full of intelligence, insight, and inspiration, this book provides the key to the locked door that is the creative human mind.
By the time the series is complete, 250 principles will have been covered, and the world just might be a more creative place. Practical, eye-opening, and thought-provoking, this book has something for everyone. It doesn’t matter who you are, you can be more creative. This book will show you how.
Why in today’s world, genius is 99% inspiration and 1% perspiration.
How to boost your chances of discovering a billion-dollar idea.
Why asking traditional ‘open’ questions can stifle your creativity, and what to ask instead.
Why group brainstorming sessions are usually a waste of time, and how to make them more effective.
This book distills fundamental principles of creativity, providing a roadmap for bringing the best out of your creative mind.
In today's increasingly complex business world, you need information fast. This book gives it to you straight.
With so many demands on your time, this book outlines simple principles that you can seamlessly integrate into your life.
There are hundreds of things you can do to develop your creativity. Book One explores the first 25 principles in the series that will help you to see the world through a different lens.
“There are a lot of books on creativity, but not many that will help you be creative. This one will. Buy it.”
—NICK LAW, Global Chief Creative Officer, R/GA
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